This time, I don’t mean that metaphorically.
AI didn’t help save a business money by optimizing workflow or eliminating a few redundant jobs.
I mean an AI program appropriately dubbed “HustleGPT” literally built a business selling sustainable products using only $100 in seed money — with a little help from its human liaison/creator, of course.
Brand designer Jackson Greathouse Fall created the program as an experiment in the profit-generating potential of AI.
Even he wasn’t prepared for what happened next.
To start off the process, he gave the program the following instructions:
You are HustleGPT, an entrepreneurial AI. I am your human counterpart. I can act as a liaison between you and the physical world. You have $100, and your only goal is to turn that into as much money as possible in the shortest time possible, without doing anything illegal. I will do everything you say and keep you updated on our current cash total. No manual labor.
Much to his surprise and amusement, HustleGPT made nothing but solid business decisions.
It recommended a cheap domain name — greengadgetguru.com — which Hall bought for $8.16. He then enlisted its help to design logos and site details using DALL-E 2.
The end result won’t be winning any awards for best original design, but it’s stunningly good considering it’s nearly 100% AI-generated.
After completing the site, HustleGPT recommended what any good business owner would do: marketing.
Forty dollars was dedicated to social media marketing, which immediately gained some impressive traction. By day three, 50,000 Twitter users were following the page.
By the end of the experiment, freelancers and content creators were applying to the “company” in droves. It’s one of the first times we’ve seen an AI guiding a human instead of the other way around.
After four days, Green Gadget Guru had garnered $7,800 in total investments and a rapidly expanding team — though no revenue to speak of.
In the end, it was a fun experiment with some incredibly exciting implications. Not only can these AI programs respond coherently to prompts, but they can build on their own answers as well.
Didn’t like the response you were given? You can say so, and the program will adjust itself accordingly.
Google Search could never compete with that.
These Programs Are Getting Scarily Good — Here’s How to Get in Early
As much as I hate to say it, AI itself is controlled by a Big Tech monopoly.
The huge amounts of training data needed to feed AI models are almost completely owned by blue chips like Google and Microsoft.
The data centers needed to handle the immense computational load are multimillion-dollar facilities — not exactly in the budget for your average startup.
But that doesn't mean your only lucrative investment options are limited to tech giants.
In fact, there are some comparatively tiny companies that these mega-corporations absolutely can't function without.
We call them “enablers,” and they're the backbone of any revolutionary tech breakthrough.
For the iPhone, there were dozens of specialty components that were needed in enormous quantities.
Landing a contract with Apple launched a few of these companies into the top echelon of manufacturers practically overnight.
Mark my words — the same thing will happen when AI takes over.
We’re seeing a major shift in the way we interact with the internet. This advanced software doesn't exist in a vacuum. It will need cutting-edge hardware to support a huge array of new functions.
It’s a component that will soon become the bridge between humans and AI. Forget smartphones, computers, and even virtual reality — this is going to be much, much bigger.
I can’t give out the details on this public page. Learn more about it at our secure site.
